2019

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6 Business Growth Strategies: Ways to Grow and Measure Growth

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6 Small Business Growth Strategies. Increase demand through strategic partnerships. Improve your profit by removing unprofitable products and services. Boost revenue by improving your conversion rate. Increase sales by creating a sales funnel. Fortify your workforce with new recruiting tactics. Shore up market share with a customer relationship management system.

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Holiday Sales on the Dark Web

Abrigo

Key Takeaways Holiday sales, including Black Friday and Cyber Monday, are aggressively promoted by criminal sellers on the Dark Web seeking to grow sales and customers. The expected outcome of greater inventory at a lower cost, as we have seen in prior years, is an increase in fraud activity and cyberattacks heading into the end of the calendar year.

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The 23 Most Profitable Businesses in 2020

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Some people venture into entrepreneurship knowing what industry they want to conquer and what type of business they want to start. However, for many new entrepreneurs, it can be difficult to figure out how to start a business and exactly what kind of business is the best choice. It’s tough to find that perfect idea. We’ve compiled a list of the most profitable small businesses for 2020.

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How to Advertise on Facebook

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How to Advertise on Facebook in 7 Steps. Create your Facebook Business Page and ad account. Add the Facebook Pixel to your website. Start creating your ads. Set a reasonable budget and schedule. Target lookalike audiences. Test, test, test. Make sure your website is up-to-date and optimized. Despite the issues Facebook faces with regard to privacy and data, billions of people across the world still use the platform—making it an essential tool for small business marketing.

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Small Business Branding 101: How to Brand Your Business

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What Is Branding and Why Is It Important? Your business branding is one of the keys to the success of your marketing efforts, no matter what type or size business you run. Creating an implementing a clear business brand will help your business earn credibility, set customers’ expectations, make the purpose and values of the business clear to customers, help your business stand out from the competition, and more.

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44 Free (or Super-Low Cost) Ways to Advertise Your Business

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Advertising for your business doesn’t have to be expensive. In today’s increasingly digital world, there are countless ways to advertise your business without running up a massive bill. You can also find cheap ways to advertise your business with more old-school tactics, as well. . Sometimes, the best ways to advertise your business don’t involve reinventing the wheel.

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Prevention is the Key to Stopping Elder Financial Exploitation & Fraud

Abrigo

Key Takeaways Elder financial abuse/exploitation (EFE) is under-reported although it remains on the rise. ABA study shows banks are reporting more cases of EFE. The Senior Safe Act provides a safe harbor for financial institutions reporting suspected EFE. . The under-reported and growing crime. Elder financial exploitation and elder fraud are rising at an alarming rate as they continue to be serious crimes in the United States.

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Employee Assistance Program (EAP): Everything You Need to Know

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What Is an Employee Assistance Program (EAP)? An employee assistance program is a workplace benefit that helps employees through mental health problems, family issues, substance abuse, and other personal or work-related problems. Businesses typically contract with an EAP provider for the services. Licensed counselors provide confidential services at no cost to employees up to plan limits.

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The 25 Best Business Articles Every Entrepreneur Should Read

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As an entrepreneur, you face regular roadblocks from worries about the future to difficulties managing personnel. To learn to face these roadblocks head-on, you can turn to books, trusted advisors, or perhaps best of all for your busy schedule: business articles. Business articles serve as an accessible source of small business advice , whether you find them in a journal, business magazine , or business blog.

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What is D2C Marketing and Why Do Millennials Love it So Much?

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Direct to consumer marketing (D2C) is a strategy in which a company promotes and sells a product or service directly to consumers, cutting out the need for any intermediaries. The number of businesses that independently manufacture, promote, sell, and ship their own products is rising, and growing popularity of this strategy is rapidly changing the business landscape on the whole.

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7 Tips to Help Your Mom and Pop Shop Succeed Against Big Retailers

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When you think of mom-and-pop shops, you probably imagine a quaint, family-owned drugstore fixed on the corner of a neighborhood strip mall or a general store located in the downtown quarter of a small town. Although this wouldn’t be inaccurate, mom-and-pop shops have come a long way over the last century. The term “mom-and-pop” can be applied to various types of small businesses , such as restaurants, bookstores, electronic repair shops, car repair garages, and more.

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27 Easy and Free Marketing Ideas for Small Businesses

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Getting the word out about your business is one way to make sure it succeeds. Indeed, many aspects of your business may depend on it. And what better way than to come up with some free marketing ideas to attract new customers. Overall, small business marketing can mean many different things: from advertising and public relations to promotions and sales.

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Top 11 Small Business Accounting Tips to Save You Time and Money

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Top 11 Small Business Accounting Tips. Separate business and personal expenses. Track every business expense. Accurately record income. Consider hiring a professional, even if temporarily. Automate accounting practices with accounting software. Dedicate time to update your books. Keep tabs on labor costs. Be prepared for major expenses. Maintain inventory records.

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21 Lead Generation Strategies That Actually Work in 2019

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Whether you’re running your small business out of your home or out of a warehouse, there’s one thing you can always use: More customers. And the catch-all term for the way to get these new customers? Lead generation. To grow, your business has to gain exposure to new potential clients and customers. Sure, this is far from a new concept—the concept of gaining new customers is as old as business itself.

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Small Business Statistics: 19 Essential Numbers to Know (2019)

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If you own a business—or are thinking about starting one—you’re in excellent company: there are 28.8 million small businesses in the United States, according to the U.S. Small Business Administration , and they have 56.8 million employees. Small businesses (defined as businesses with fewer than 500 employees) account for 99.7% of all business in the U.S.

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Cash Flow Statement: Definition, Example, and How to Prepare One

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What Is a Cash Flow Statement? A cash flow statement, also known as the statement of cash flows, is a financial statement that shows the flow of cash into and out of your business during a specific period of time. This report shows how much cash a company receives and spends on operating, investing, and financing activities. The statement of cash flows is one of the core financial statements, along with the income statement and balance sheet, used to evaluate a business’s financial situati

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Business Statistics: 19 Essential Numbers to Know in 2019

Fundera

If you own a business—or are thinking about starting one—you’re in excellent company: there are 28.8 million small businesses in the United States, according to the U.S. Small Business Administration , and they have 56.8 million employees. Small businesses (defined as businesses with fewer than 500 employees) account for 99.7% of all business in the US.

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Top 11 Small Business Accounting Tips to Save You Time and Money

Fundera

Top 11 Small Business Accounting Tips. Separate business and personal expenses. Track every business expense. Accurately record income. Consider hiring a professional, even if temporarily. Automate accounting practices with accounting software. Dedicate time to update your books. Keep tabs on labor costs. Be prepared for major expenses. Maintain inventory records.

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The 35 Best Books for Entrepreneurs

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No matter how experienced you are as an entrepreneur—whether you’re just opening your doors or have already started a few successful businesses—you can always benefit from advice from someone who has followed a similar journey. That’s where reading some of the best books for entrepreneurs comes into the mix. . Maybe you need a little inspiration to rev up your engines, or you could use some advice on how to be a better manager and bring your business to new heights.

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The 30 Best Business Books for Entrepreneurs

Fundera

No matter how experienced you are as an entrepreneur—whether you’re just opening your doors or have already started a few successful businesses—you can always benefit from advice from someone who has followed a similar journey. That’s where reading some of the best business books come in. . Maybe you need a little inspiration to rev up your engines, or you could use some advice on how to be a better manager and bring your business to new heights.

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The 10 Best Freelance Gigs and Side Hustles of 2019 (Report)

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If you’re like many Americans, you might have a New Year’s resolution to make more money or manage your money more wisely in 2019. For some people, financial independence means starting a full-fledged business , but that’s not a viable or desirable path for everyone. Some opt for a lucrative freelance gig or side hustle to supplement other income and get a taste of entrepreneurial life.

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The 10 Biggest Business Problems Entrepreneurs Face—and How to Beat Them

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The 10 Biggest Business Problems for Small Business Owners. Managing your money – creating a budget, running financial reports, tracking expenses, paying bills, and more. Building a quality team – finding and hiring the right people to help your business grow. Providing health care for your employees – finding the right solutions for your employees, fitting it into your budget, etc.

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Small Business Growth Strategies: 6 Ways to Grow and Measure Growth

Fundera

6 Small Business Growth Strategies and Indicators. Increase demand through strategic partnerships. Improve your profit by removing unprofitable products and services. Boost revenue by improving your conversion rate. Increase sales by creating a sales funnel. Fortify your workforce with new recruiting tactics. Shore up market share with a customer relationship management system.

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The 8 Best Accounting Books for New Small Business Owners

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The 8 Best Accounting Books for Small Business. Simple Numbers, Straight Talk, Big Profits by Greg Crabtree. Accounting for the Numberphobic by Dawn Fotopulos. Finance for Nonfinancial Managers by Gene Siciliano. The Accounting Game: Basic Accounting Fresh From the Lemonade Stand by Darrell Mullis. Profit First by Mike Michalowicz. The Tax and Legal Playbook: Game-Changing Solutions to Your Small-Business Questions by Mark J.

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What Do Bookkeepers Do, and How Can They Help My Business?

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What do bookkeepers do? If you’re a small business owner that keeps bookkeeping far away from your to-do list, it’s likely that you’ve asked this exact question many times before. There’s no cut-and-dry answer—bookkeepers can wear many different hats depending on what each business needs. That said, there are a few things that almost every bookkeeper can take care of for your business.

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How Many Small Businesses Are in the U.S.? (And Other Employment Stats)

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How Many Small Businesses Are There in the U.S.? There are 30.2 million small businesses in this country. Small businesses comprise 99.9% of all United States businesses. You’ve probably heard it said that “small business is the backbone of America.” But what does that saying mean in practice? How many small businesses are there in this country, and how many people do they employ?

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60 Business Finance Terms and Definitions You Absolutely Should Know

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The Most Important Business Finance Terms and Definitions. Accounts Payable. Accounts Receivable. Asset. Balance Sheet. Cash Flow. Fixed Asset. Income Statement. Liability. Profit & Loss Statement. Annual Percentage Rate. Collateral. Loan-to-Value. Debt-Service Coverage Ratio. Lien. Personal Guarantee. Financial Statements. Debt Consolidation. Gross Profit.

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The 25 Best Business Ideas for the Aspiring Mompreneur

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Many new mothers see raising children and growing a family as a full-time job. But more and more mothers are inspired to take on the full-time job of raising children while running a business—all at the same time. And from these ambitious and inspiring mothers, we have the rise of the term “mompreneur” in the small business space. If you’re an aspiring mompreneur, hoping to make the most out of your past experiences, skills, and your current schedule, what are some of the best businesses to star

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The Ultimate Guide to Starting a Food Truck

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How to Start a Food Truck in 9 Steps. Plan your costs and find a truck. Get approved by the Board of Health. Get the permits and licenses you need. Decide how you’re going to prepare your food. Hire employees and get mobile food vendor badges. Figure out where to park. Start marketing and promoting your food truck. Consider using a point of sale system.

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5 Best Grocery Store POS Systems and How to Choose One

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Best Grocery Store POS Systems for 2020. Revel POS systems: A fully integrated, customizable POS system— but it comes at a significant cost. Clover POS systems: A happy medium between capability and reasonable, transparent pricing. Square POS systems: A great option if you’re willing to search for an external scale but want to access high-power inventory tracking.