Sat.Dec 29, 2018 - Fri.Jan 04, 2019

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Social Media Marketing for Small Business: The Ultimate Guide

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Marketing is a battle amongst brands to occupy the headspace of their target demographic. When a consumer thinks of a specific product or service, you want them to associate that product or service with your brand over your competitors. No small feat considering the sheer volume of ads humans are exposed to on a daily basis. One of the best methods to help you win this battle is social media marketing.

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UTM Tracking for Small Businesses: How to Get Started

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UTM stands for Urchin Tracking Module. You’re probably thinking, “That sounds complicated.” Although it can seem complex at first, UTM tracking is actually quite simple once you know what you’re doing. This ultimate guide to getting started with UTM tracking for small businesses will answer all the questions you might have and tell you everything you need to know about UTM tracking.

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5 Ways to Get Clients to Sign Proposals Quickly

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You’ve put together the perfect proposal. Your prospective client appears eager to buy your services. You’re optimistic about the deal closing fast. So you hit send, sit back, and wait. And wait… and wait… and wait. If that scenario sounds familiar, then you’re not alone. Unresponsive clients are the bane of any salesperson’s life. Figuring out what went wrong can be like banging your head against a wall.

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4 Signs That Show You’re Ready to Take Your Business to the Next Level

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The majority of all companies in America are operated by small business owners, many of whom operate a company of just one or two people. Although there are many reasons why small businesses fail , one of the primary reasons is lack of growth. Unfortunately, some business owners see early success as a reason not to change. Consistency within a business can be a good thing, but not when it’s to the point that it prevents business growth.

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The Best High Yield Business Savings Accounts Right Now

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The 6 Best High Yield Business Savings Accounts. Capital One Business Advantage Savings Account. Axos Bank Business Savings Account. Community Bank of Pleasant Hill Business Premier Money Management Account. Goldwater Bank Savings Plus Personal & Business Account. First Internet Bank of Indiana Money Market Savings. Live Oak Bank Business Savings Account.

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Instant Approval Business Credit Cards: Where to Get the Best

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The 4 Best Instant Approval Business Credit Cards. American Express Blue Business Plus. Chase Ink Business Unlimited. Capital One Secured MasterCard. Capital One Spark Classic. When you’re searching for a business credit card , time is of the essence. It’s easy to be intrigued at the concept of instant approval business credit cards—especially when you have emergency purchases to make and little fires everywhere to extinguish.

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How to Create a Bookkeeping System in Excel

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Doing your own bookkeeping in Excel makes sense if your business is just starting out, and you don’t have a professional bookkeeping solution in place. Before your business expands, you may find you can handle the general bookkeeping tasks needed to stay organized and maintain your business’s finances. But if using Excel intimidates you (you’re not alone!

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UpCounsel Reviews 2019: Pros, Cons, and Best Alternatives

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What Is UpCounsel? UpCounsel is a legal marketplace and lawyer matching service for small businesses, startups, and entrepreneurs. You can post a legal job on their website and within a few hours, get detailed proposals from multiple business attorneys located near your business. After comparing the proposals based on price, the lawyer’s experience, and previous client reviews, you can schedule free consultations and hire the attorney you’d like to work with.

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Teamwork, Dedication, and Elbow Grease: How This Young Entrepreneur Launched a Taco Empire

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Fresh out of college, Nick DeAngelo began a career as an auditor for the state of New Jersey. Very quickly, however, the aspiring entrepreneur knew that he wouldn’t be an accountant forever. About three months into his job, DeAngelo and his two friends, Rob Bruno and Lou Raccuglia—both of whom had also recently graduated from college—took a vacation to Florida.

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3 Scheduling Policies That Make Life Easier for Hourly Employees

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Every small business owner knows that scheduling employees for hourly shifts can be exhausting and stressful. Not just for you as the business owner, but your employees also feel the heat. A study done by DC Jobs with Justice found that practices such as keeping staff on call, providing schedules on short notice, and giving staff inconsistent hours each week were making it difficult for hourly employees to save money and manage their personal lives.

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4 Considerations to Keep in Mind When Hiring Seasonal Employees

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Using seasonal candidates to boost your workforce can present several unique issues—especially for those who are dipping their toes into the seasonal hiring pool for the first time. Here are some issues retailers should work through as they strategize how to scale up their workforce for the busy periods. According to the Internal Revenue Service, “seasonal employees” generally work for periods of no longer than six months, and start their employment period around the same time each year.

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5 Top Square Competitors for Small Businesses

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Top 5 Square Competitors. Intuit QuickBooks GoPayment. PayPal Here. ShopKeep. Clover. Shopify. Maybe you’ve read through Square reviews , and you’re not quite convinced that this is the right POS option for your business. For whatever reason, you’re on the hunt for the top Square competitors to find an alternative point of sale system that’s better suited for your business’s needs.

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LegalZoom Review 2019: Pros, Cons, and Best Alternatives

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What Is LegalZoom? LegalZoom is an online legal service designed to be a “one-stop shop” for all of a small business’s legal needs. Businesses can pay a low fixed rate for many types of legal work. Founded in 2001, LegalZoom has helped over 4 million businesses and consumers resolve their legal problems. At LegalZoom.com , you can do any of the following: Start a business /file business formation paperwork.

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POS System vs. Cash Register: How to Decide Which Is Right for Your Business

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When you’re opening or upgrading your business, choosing between a POS system vs. cash register will be one of your most important decisions. Historically cash registers were the only option for accepting and processing payments, but now streamlined POS systems are a serious contender for their ease of use, advanced technology, and robust cash-management capabilities.

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The Union Bank Business Credit Cards, Reviewed

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Union Bank offers three business credit cards , each of which offers something a little different. One comes with rewards, another is advertised as having a low interest rate, and the third is a secured credit card for those who are still building (or rebuilding) their credit. If you’re new to credit, the secured credit card might tempt you. If your payment history has been a little spotty or your cash flow is uncertain, you might be looking for a card with a low interest rate.

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Law Firm Financing: The Top Law Firm Loans

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If you’re looking to start your own law firm, congratulations. Hanging your own shingle is a huge accomplishment, and gives you the flexibility to take on the cases you want while also running your business the way you want to. Plus, you get to take on the exciting challenges of being an entrepreneur—even if that means overcoming a few hurdles along the way.

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IberiaBank Small Business Checking Accounts Reviewed

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Opening a business checking account is a foundational step toward building your small business. With a business checking account , business owners can decrease personal liability and dodge potential tax problems by separating their personal finances from those of their business. Not to mention, a business bank account makes it easier to track income and expenses, which will come in handy when tax season arrives.

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4 Ways Your Privacy Policy Could Compromise Your Business

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Whether you’re collecting contact information from customers or storing payment and banking data for billing purposes, it’s highly likely that your business will at some point collect sensitive personal and banking data from your clients. Doing this, however, can attract a different kind of customer to your business: cybercriminals. In fact, Verizon’s 2018 Data Breach Investigations Report recently revealed that 58% of cybercrime victims over the past year identified themselves as small business

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BigCommerce Review 2019: Pros, Cons, Pricing

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If you’re looking to get into the ecommerce business but feel overwhelmed by the complications associated with setting up an ecommerce store, you are the target market for BigCommerce. Founded in 2009 by Australians Eddie Machaalani and Mitchel Harper, BigCommerce has built a reputation as being an easy-to-use platform. This is ideal for ecommerce rookies—especially those who are also small business owners.